The Paxaro Solutions Blog!

Entrepreneur? Solopreneur? Microbusiness? When you are thinking of going out on your own, how do you make the most of the opportunity ? Deciding what you need to know and where you can find direction can make the difference between launching or stopping the countdown. Individuals who want to start their own sole proprietorships or small businesses have a multitude of low-cost, accessible business management tools. With cloud computing and point-of-sale or payment processing software readily available, the overhead costs of running a business is significantly lower than it has ever been before. Additionally, with many co-working spaces available, there is an ability to reduce rental costs wh

Naming Your Business

How important is it to choose the right business name? In some ways, it is one of the most crucial decisions you’ll make when you start a business. Your business name is going to be one of your basic sales tools and will provide a first impression about what you do and how you do it. As with most business decisions, you should have your larger vision and target audience in mind. Are you a solopreneur planning to work from your home and steadily gain clients? Or are you planning to scale your business and sell nationally and internationally? Do you plan to sell tax assistance, yogurt, merchandise, or services to other businesses? No matter what scale of business you have, a short and simple,

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